Sourcefour assisted Jon Roe Toyota in celebrating an incredible milestone – 50 years in business and receiving the prestigious Ichiban Award. As a third-generation family-owned Toyota dealership, Jon Roe Toyota has served customers in Grimsby since 1972, developing a reputation for excellent customer service and community involvement.
When the team at Jon Roe Toyota began planning how to mark their 50th anniversary and highlight their achievement of the Ichiban Award, they approached us to help bring their vision to life. We worked closely with their marketing team to develop creative solutions that would make this golden anniversary celebration truly memorable.
Some of the custom designs we created for the event included:
- A 50th anniversary logo that incorporated elements representing the dealership’s heritage, longevity, and focus on the future. We crafted graphics featuring three generations of the Roe family as friendly caricatures.
- An online event landing page where guests could easily RSVP and provide dietary requirements for the evening (provided to the client as CSV file). The site used the 50th anniversary branding we developed to create a cohesive and polished online presence.
- Custom beer labels commemorating 50 years in business and the Ichiban Award for the drinks at the event. The labels featured the anniversary logo on a parchment-textured background with distressed effects for a vintage feel.
- Elegant paper cocktail toppers incorporating the logo to top drinks at the celebration.
- Engaging email invites crafted with the branded graphics to generate excitement leading up to the big night.
Hosted at the beautiful Brackenborough Arms Hotel ballroom, the 50th anniversary party brought together Jon Roe Toyota team members along with loyal customers, business partners, and other supporters. It was an honour for us at Sourcefour to help acknowledge five decades of serving the Grimsby community and this prestigious industry award. Our custom designs gave the event an extra layer of meaning and personalisation for this remarkable milestone.
Want to bring your company’s story to life for a special occasion? Reach out to the creative team at Sourcefour to start planning an impactful event.topper
